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Amazon – Natalie Berg & Miya Knights

Amazon (2019) investigates the rise of the most disruptive online retailer of the twenty-first... View more

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Amazon (2019) investigates the rise of the most disruptive online retailer of the twenty-first century, from humble online bookstore to global business empire. Drawing on industry data and insider knowledge, retail experts Natalie Berg and Miya Knights explain why Amazon dominates today’s e-commerce market, how it will continue to revolutionize retail, and what other businesses can do to keep up.

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